How to Create a Personal Brand

Abigail Van Buren, the writer of Dear Abby, once said, “There are two kinds of people: those who come into a room with the attitude, ‘Here I am!’ and those who have the attitude, ‘There you are!’” This course is an exploration about the type of impact we want to have in life and work. Learn to consider and define the influence that you can have on their life and work. You will also learn skills for success and how to create those circumstances.

Specific learning objectives  include:

• Speak in terms of the impact and influence that you want to have in life and work
• Understand your personal style in terms of their personal brand
• Develop skill in areas like focus, concentration, and communication to support your brand
• Build credibility and trust by living your brand
• Take ownership of your image, both online and in person